AI Insights · Timothy · April 2022
Top 5 Season Pass Games on iOS in the Middle East, Q1 2022
In Q1 2022, the top 5 season pass games on iOS in the Middle East saw varied trends in downloads, revenue, and active users, with notable performances from Subway Surfers and PUBG MOBILE.
In the first quarter of 2022, the top 5 season pass games on iOS in the Middle East exhibited diverse trends in terms of downloads, revenue, and active users. This analysis provides an overview of the performance of Subway Surfers, PUBG MOBILE, Fishdom, 8 Ball Pool™, and EA SPORTS FC™ Mobile Soccer. All data comes from Sensor Tower.
Subway Surfers from Sybo Games ApS saw a steady increase in weekly active users, starting from approximately 836K at the beginning of January and rising to around 1.08M by the end of March. Weekly downloads were also strong, peaking at 58.4K in late January and maintaining a high level of around 57.6K towards the end of March. Revenue fluctuated throughout the quarter, with a notable peak of about $4.3K in the second week of January.
PUBG MOBILE by Tencent Mobile International Limited demonstrated significant revenue figures, starting the quarter with approximately $1.19M and maintaining high revenue levels, peaking at around $1.2M at the end of January. Downloads remained relatively stable, averaging between 39K and 55K per week. Active users showed a slight decline from around 1.9M to 1.8M throughout the quarter.
Fishdom from Playrix experienced a gradual increase in both revenue and active users. Weekly revenue grew from approximately $36.3K at the beginning of January to around $50.9K by the end of March. Downloads followed a similar trend, peaking at 51.2K in late March. Active users increased from about 36.4K to 61.2K over the quarter.
8 Ball Pool™ by Miniclip.com also showed strong performance. Revenue saw a significant rise, starting at approximately $76K at the end of December and reaching around $86.7K by the end of March. Downloads were consistent, averaging around 30K per week. Active users fluctuated but maintained a high average of around 1.3M throughout the quarter.
EA SPORTS FC™ Mobile Soccer from Electronic Arts had a notable revenue increase, starting from approximately $2.8K in early January and peaking at around $62.8K by the end of February. Weekly downloads showed a steady upward trend, reaching about 38.8K in early March. Active users also increased slightly from around 207K to 227K over the quarter.
For more detailed insights and data, visit Sensor Tower.